The Citadel

Fred Lambert of Electrek was flown to Ferrari HQ and does a deep dive into Maranello's plans.

My takeaway is that Ferrari has learned a lot from F1 and is applying it innovatively to their first EV.

https://electrek.co/2025/10/09/ferrari- ... elettrica/

And they plan to address the vexed issue of what an EV should sound like in a new and refreshing manner...

https://electrek.co/2025/10/09/ferrari- ... tor-sound/

Reading what's been said, by both Ferrari themselves and others who've been allowed to peak behind the curtains, i think Ferrari are in a unique position to create an EV without the constraints that other manufacturers have.

Lamborghini, Porsche, Bentley, Maserati are all hampered to an extent by having to share platforms and technology with other sister brands. Even if they can engineer their own take on it. The smaller manufacturers don't have the funding or the depth of engineering knowledge or just the physical means to produce something to the same all round quality.

They can design, engineer and manufacture virtually everything inhouse with little compromise. They can probably do all this plus make and sell enough of them to turn a decent profit.

I just hope that the recent drop in used prices, for their contemporary range, doesn't affect their new car sales.

I personally don’t understand the EV obsession. To me, few things are less interesting than EV’s. I get the practicality and environmental advantages, but to be truly interested/enthusiastic about them? That confuses me.

Strittan wrote: Thu Oct 09, 2025 3:09 pm I personally don’t understand the EV obsession. To me, few things are less interesting than EV’s. I get the practicality and environmental advantages, but to be truly interested/enthusiastic about them? That confuses me.

Well, EVs are targeted at different audience. People who prefer comfort and convenience over having some kind of a personality of a car. EVs do the job they are meant to do and do it well, better than non-EVs even. They don't shift, which causes NVH, they don't smell of gas and oil, they are quiet, they have close to instant torque, many have very quick acceleration, they have advanced navigation tech and ADAS features, they have huge infotainment screens, etc. If you like swapping engines, doing your own oil changes, and adding turbochargers, then it's not going to give you those things. If you just want to get from point A to point B efficiently, cheaply (talking about cost of electricity vs gas), while having good ride quality and convenience, then EVs may be for you.

Strittan wrote: Thu Oct 09, 2025 3:09 pm I personally don’t understand the EV obsession. To me, few things are less interesting than EV’s. I get the practicality and environmental advantages, but to be truly interested/enthusiastic about them? That confuses me.

The immediacy of the massive torque is just addictive. No waiting for the revs to spin up, it's just there INSTANTLY!

And being able to run the HVAC anywhere is simply amazing. As well as leaving home with a "full tank" every morning.

That said, the lack of sound feedback is a thing.

As I get older and surrounded by more noise in public places, a little auditory solitude is appreciated. My longest personal drive in EV is only about one hour, but I can't say the missing engine sound was notable by its absence. I've also never owned any vehicles with particularly interesting nor loud engine notes.

I just wonder how I'd feel about that after several hours. I've traveled in a Model 3 for a round trip of about 7 hours (obviously needing a charge) but there was conversation amongst us. I'd probably feel differently if it was just a long solo drive, but that's what music is for.

Pupik wrote: Thu Oct 16, 2025 8:10 pm As I get older and surrounded by more noise in public places, a little auditory solitude is appreciated. My longest personal drive in EV is only about one hour, but I can't say the missing engine sound was notable by its absence. I've also never owned any vehicles with particularly interesting nor loud engine notes.

I just wonder how I'd feel about that after several hours. I've traveled in a Model 3 for a round trip of about 7 hours (obviously needing a charge) but there was conversation amongst us. I'd probably feel differently if it was just a long solo drive, but that's what music is for.

The only decent length journey i've made (as a passenger) in an EV was about 10 hours (five there, five back) predominently on the motorway. I can't say that i even registered a lack of engine noise. The usual road noise, especially with 275/315 section tyres, and the wind noise, as it was a fairly tall SUV with standard glass (not camera) side mirrors, made up the majority of the auditory experience. I've just done a similar length journey in my own diesel SUV and i can't say that it felt any noisier.

It might be that with shorter stop-start journeys where wind and road noise is less of an issue an EV does sound quieter, but you still get that electric whine from the motors. Probably less in decibels than an ICE, but still there. Modern cars have so much sound-deadening and the effects of having 8+ gear autos, CVTs and DSGs means engine sounds are so much more dampened then ever before.